Midsummer is quickly approaching. To celebrate, Pas Normal Studios is inviting you to get on your bike – and ride all day to make the most of the longest days of the year. As a reward, if you sign up and complete the Strava Challenge, you’ll not only earn the Strava Badge, but an IRL discount as well. Anyone who completes the challenge of riding 200km in one go between June 16-25 will earn a $60 voucher good towards the purchase of one of the Pas Normal Studios Midsummer Jerseys that are launching in conjunction with the challenge. That should make the €200 jersey a little more approachable, plus you’ll have something to show for what is bound to be an epic day on the bike.
Make sure to sign up for the challenge through the Strava link above, and good luck!