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Wisconsin Bike Federation looks to remind drivers “We Are All Pedestrians” with new campaign

Wisconsin Bike Federation looks to remind drivers "We Are All Pedestrians" with new campaign

Copy This Embed Code: Ad MILWAUKEE — It’s Wisconsin Bike Week and one of the main goals of the Wisconsin Bike Federation is to humanize…

Tuesday, Jun 06

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Ad MILWAUKEE — It’s Wisconsin Bike Week and one of the main goals of the Wisconsin Bike Federation is to humanize pedestrians and cyclists while raising awareness around safety.

"I remember being the person driving who was really frustrated either behind a cyclist or I couldn’t find a parking space," said Marybeth McGinnis, a program manager for Milwaukee Walks, a division of the Wisconsin Bike Fed.

She rode her bike to the intersection of 27th and Wisconsin on Monday to host a "Crosswalk Day of Action." The event helps to remind drivers about the rules of the road in high pedestrian areas.

"One of the things that makes biking and walking safer is more people trying it out and getting on the roads because then drivers expect people to be biking more," said McGinnis.

That’s one reason bikers joined Milwaukee Mayor Cavalier Johnson for a bike ride through Walker’s Point early Monday morning.

"If you feel safe riding your bike down a busy street like National Avenue, you’re going to feel safe walking down the street, visiting businesses on that street, waiting for the bus or driving on the street," said Mayor Johnson.The mayor also doubled down on his commitment to invest in bike-friendly infrastructure throughout the entire city."Over the next few years, we’ll be constructing over 20 miles of new protected bike lanes on streets," said Johnson. "Streets like Lapham Blvd. Streets like Lincoln Avenue, streets like Howard Avenue, Highland Blvd, Walnut Street, Lisbon Avenue, Hopkins Street, Roosevelt Drive, […]

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