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The Baroudeur partners with Batch Brewing for annual Detroit cycling event

The Baroudeur , Wayne State University’s annual cycling event, will be held on July 23 with rides of 20, 37, 62, and 100 miles that…

Wednesday, Jun 22

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The Baroudeur , Wayne State University’s annual cycling event, will be held on July 23 with rides of 20, 37, 62, and 100 miles that begin and end on Midtown campus.

The fun, noncompetitive event gives riders of all abilities an opportunity to explore the Motor City and surrounding area on two wheels while helping economically disadvantaged students pursue higher education.

"I’ve been with the Baroudeur since the very beginning," said Matt Lockwood, associate vice president of Wayne State’s University Department of Communications and ride director of the event. "I was around the table when it was conceived and came up with the name for it and everything."

Baroudeur means fighter in French and is a term used in cycling for riders not afraid to break away from the peloton and do things on their own, even if they might be an underdog.

Baroudeur is another term for warrior, which is Wayne State’s mascot. The name also ties into Detroit, where much of the ride occurs. In 1701, the city was founded by a baroudeur — French explorer and adventurer Antoine de la Mothe Cadillac.

This year, Batch Brewing is the event’s beer partner and has canned a beer just for the event. It is going to be a Radler , which is popular beer among cyclists in Europe, and means cycling in German. It is also a regular on Batch’s beer list.

The Baroudeur partners with a beer company each year, but Lockwood felt that the Detroit brewer would be perfect for the Detroit […]

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