Digital content agency Little Dot Sport, the sport specialist label of Little Dot Studios, has been awarded a channel management and vertical video production contract for Guild Esports starting with immediate effect.
Little Dot Sport will use its TikTok expertise to guide the David Beckham co-owned business’esports strategy to ‘build a culture of excellence around its brand and digital presence on the platform.’
This will incorporate broader vertical production including exclusive behind the scenes content shot at the Sky Guild Gaming Centre in Shoreditch, exclusive content with Guild professional players and content creators, together with showcasing the opportunities Guild provides as part of their community outreach programmes.
Ellen Topley, Head of Brand & Campaigns at Guild Esports, said , “Working with Little Dot Sport is going to help take our vertical video content to the next level. We want to bring our fans closer to the action by creating original content which incorporates our Guild players, content creators, partners and of course, the Sky Guild Gaming Centre, and with Little Dot Sport’s expertise we’re sure we’ll deliver this.”
Gallagher Premiership rugby union club Northampton Saints has announced the extension of two partnership agreements – with Spirit Hyundai and Triad.
UK-based creative service and digital solution providers Triad will continue as Saints’ official digital content partner, having worked alongside the club’s marketing and communications department for the past five seasons.
Triad supports the club by creating and delivering digital content throughout the season – providing matchday graphics for the big screens at […]
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