Shift Cycling Culture is delivering a circular design course, designed specifically for the global cycling industry, with the aim of creating a deeper understanding of the opportunities the circular economy presents, with course attendees making a start with actual projects to work on.
Previous editions of the course have seen some of the largest brands in the cycling industry participate, including ASSOS of Switzerland GmbH , Cervélo , Specialized Bicycle Components and Trek Bicycle .
Whether you are into bikes & parts or into apparel, this is a relevant course for you!
Chad Manuell , former Director of Engineering, Trek Bikes: “Our team had a great time, and it was incredibly valuable connecting the corporate program with what we are doing in product development and retail.”
During the Circular Design Course, participants will develop a deeper understanding of circular business. Along the way, they will be helped by means of a facilitated design process with knowledge, tools and interaction with other companies and designers. Afterwards, you will have developed both a long-term vision and a concrete plan that you can put into action right away. The CIRCO Method
The CIRCO method is based on an academic framework of the Technical University of Delft in The Netherlands called ‘Products that last,’ written by C. Bakker & M. den Hollander, ea. This framework explains five circular business models and six circular design strategies. CIRCO expanded this framework with tools and insights, to make it even better suited to application in the business environment. The […]