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Review: An e-bike that brings the simplicity back to urban cycling

Review: An e-bike that brings the simplicity back to urban cycling

Take it from me, e-bikes can be complicated things. I’ve tested quite a few now, and it’s fair to say it’s been quite a learning…

Friday, Sep 09

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Take it from me, e-bikes can be complicated things. I’ve tested quite a few now, and it’s fair to say it’s been quite a learning curve.

I’ve had bikes with a multitude of gears, bikes which can have countless settings to fiddle with until you get them just right, or bikes which have so many bits bolted on you need to perform a small pantomime every time you set off.

And then I tested a Cowboy bike . It’s an e-bike reimagined. Designed to take away the fuss of firing up an electric system, and to distill things down to the joy of riding a bike, this elegant, matt-finished, minimalist masterpiece is as simple as they come.

That’s not to say it’s not clever though. There’s a lot of tech bundled into a Cowboy bike, but I’ll come on to that later.

Firstly, let’s just drink in the detail. And it takes quite a lot of doing, despite the minimalism. Firstly, everything is integrated. Cables, the motor, the battery, even the lights, it’s all just melted into the frame in a seamless fashion, which you have to see up-close to really get a feel for.

But it’s in the way the frame sits flush against the stem and the forks, and the grips are the same diameter as the rest of the handlebars, which are integrated into the stem, and sit above a vertical light that protrudes slightly.

The mudguards are draped over an almost slick set of tyres as if they were sculpted – […]

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