Wide-ranging 2-year partnership encompasses technology, training, competitions, and fan experience
MIAMI, Feb. 23, 2023 /PRNewswire/ — The National Cycling League, the first of its kind professional sports league built around values of diverse ownership, gender equality, technology, and sustainability, today announced a 2-year strategic partnership with leading endurance athlete fitness technology company Wahoo Fitness. The NCL’s two co-ed professional cycling teams – the Denver Disruptors and Miami Nights – will train and compete exclusively with Wahoo products and software. Additionally, Wahoo will be the presenting sponsor for their training camps in Phoenix, Arizona, from February 21 – March 2, 2023.
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"We are proud to align with Wahoo Fitness, a leader in sports technology innovation.." Tweet this National Cycling League and Wahoo Fitness "We are proud to align with Wahoo Fitness, a leader in sports technology innovation, to create a top-to-bottom integration with the NCL," said NCL Co-Founder and CEO, Paris Wallace . "With Wahoo’s groundbreaking device ecosystem and Wahoo X software’s ability to track and monitor athlete performance, our Head Coaches can optimize training and racing strategies across individual athlete and team performances. Wahoo is the perfect partner to optimize our athletes and provide valuable insights for fans."
The Wahoo RGT interactive cycling platform will also enable an immersive fan experience, powering NCL’s vision of integrating athlete performance data with an unparalleled interactive content that bridges the gap between reality and the metaverse.
Mike Saturnia, Wahoo Fitness CEO , commented, "Wahoo has been driving innovation in connected […]
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