Select Page

Meet the Maker: Avalanche Cycles

Meet the Maker: Avalanche Cycles

Avalanche Cycles’ founders explain how cycling on the streets of Paris led to them building lightweight gravel bikes Why did a pair of French framebuilders…

Wednesday, Jun 22

News

Avalanche Cycles’ founders explain how cycling on the streets of Paris led to them building lightweight gravel bikes

Why did a pair of French framebuilders decide to call their bike brand Avalanche? It’s not, as we guessed incorrectly, because the French word for steel is acier, which is just two letters short of glacier.

As Marie Kervella and Laurent Beurriand explain, the name was chosen for two reasons: it’s the same word in English and French and it represents both nature and the mountains – something most cyclists will appreciate.

Beurriand is originally from the Alps, near Grenoble, and Kervella comes from Sarthe, and neither was a big cyclist in their youth but they discovered a love for it when they moved to Paris.

‘It’s not a city to drive a car,’ Kervella says. ‘Bikes are the best way to move around because it’s a small city for a capital, so I started cycling with the Vélib’ hire bikes and later with a road bike.’

For Beurriand it was his studies that led him there: ‘We met at school where we both did product design. I did a bike project and began doing mechanics, building and welding, and since then I’ve ridden almost every day.’ Good things come in Paris

Kervella was already a cyclist when they met, and after Beurriand’s project they started working together.He says, ‘We were doing bikes on weekends and in holidays for a while, then three years ago we said, “We love our jobs but spend all […]

Share This