Women’s cycling apparel brand Jelenew became the official and exclusive professional cycling apparel sponsor for 2023 UCI-affiliated international women’s professional cycling race, the CIC-Tour Féminin International des Pyrénées.
EDISON, N.J. (PRWEB) February 11, 2023
Dedicated to advancing the global women’s cycling movement, Jelenew, the women’s cycling apparel brand, announced today that it will serve as the official and exclusive professional cycling apparel sponsor for this year’s UCI-affiliated international women’s professional cycling race, the CIC-Tour Féminin International des Pyrénées. Jelenew ‘s sponsorship signifies the brand’s commitment to supporting and empowering the best female cyclists competing in this prestigious three stage event.
The highly regarded CIC-Tour Féminin International des Pyrénées is a UCI-affiliated event organized by the Association Française des Coureures Cyclistes (AFCC), a French cycling association founded by Marion Clignet and Elisabeth Chevanne-Brachet, dedicated to promoting women’s cycling and female cyclists.
"Since its inception, our mission at Jelenew has been to drive women’s cycling globally, and sponsoring the CIC-Tour Féminin International des Pyrénées 2023 is a natural extension of that mission. We are honored to have this opportunity to put Jelenew on the highest level of the professional women’s cycling stage and to showcase the charm of Jelenew and women’s cycling to more people, thus attracting more and more women to the sport and empowering themselves through cycling to achieve their dreams. This is what Jelenew strives for," said Lisa Leslie, Jelenew’s Chief Brand Strategy Officer.
Jelenew is the world’s first performance cycling couture apparel and lifestyle brand that features advanced protective technology exclusively […]
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