A new rewards program from Bike Streets is betting that free beer (or maybe a pastry) will entice locals to travel by two-wheeler.
Daniel Brogan March 21, 2025 Getty Images The Local newsletter is your free, daily guide to life in Colorado. For locals, by locals. Sign up today! Lots of people are scared to ride their bikes in cities, where streets are busy and drivers distracted. Or at least that’s the perception held by as many as 60 percent of urban residents across the country who say speeding cars, buses, and trucks keep them from riding more—or at all, according to Avi Stopper, the founder of Bike Streets .
Since 2018, he’s been trying to get Denver over its fears—first with a free online map detailing 500 miles of low-stress, bike-friendly directions around town, followed last year by an app that offers turn-by-turn navigation based on those same human-curated routes. Now he’s hoping to entice timid riders onto the streets by partnering with more than 100 local businesses that are offering rewards to customers on two wheels.
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Participating businesses include restaurants, museums, music venues, shops, libraries, and rec centers. For each location, the Bike Streets app provides custom directions from various parts of town—plus various perks. Some are bestowed on your first visit, such as at Bacon Social House , which offers a free beer or mimosa, and at Rebel Bread , where you’ll […]
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