The Bicycle Association will take to COREBike later this month to reveal adaptation and improvements to its data service, including the reveal of a redesigned dashboard and the introduction of a new ‘super user’ access paired to an API feed of house metrics for heavier data users.
In 2022, the BA started putting the building blocks in place to migrate to the second iteration of the service, MDS 2.0. In simple terms, MDS2.0 means: BA members and Investors in Cycling will be able to access a new “Freeview” MDS reporting suite on the BA website alongside a whole host other helpful resources
Data will be moved into “the cloud” so that more sku’s and retailers can be added without any reduction in service
New data sets like imports, weather and cycling usage stats will be added to MDS to find more ways to understand what’s going on and spot new opportunities
A new redesigned dashboard will be launched that is easier to use and quicker to get to the big opportunities for your business
Adding in new sub-categories in areas such as tyres and wheels, e-bike batteries, kids bike breakdowns, stock analysis for IBDs and more localised regional analysis.
A new super user access level for subscribers who want maximum flexibility on analysing the data alongside their own internal data via an API feed. Non-subscribers will now be able to buy Full Market reports and single category reports from the BA website. How does access to data help? By understanding […]
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