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Bikerumor Pic Of The Day: Roletto, Italy

Bikerumor Pic Of The Day: Roletto, Italy

Photo submitted by Bertello Paolo of Monte Muretto in Roletto near Turin, Italy. We always love seeing photos from where you are riding and are…

Thursday, Jul 22

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Photo submitted by Bertello Paolo of Monte Muretto in Roletto near Turin, Italy.

We always love seeing photos from where you are riding and are happy to share them with our readers around the world here on the Pic Of The Day. Send in your pics with a description here .

*Please note that public spaces and parks may have restrictions or be closed to the public due to COVID-19, please check before heading out.
Bianchi e-Omnia US premiere at Marconi auto museum car collection Ferrari-18 “A new vision.” That’s a bold statement for any brand to make, let alone the oldest bicycle manufacturer in the world. Now 136 years old, Bianchi was there before pneumatic tires were a thing. They also produced motorcycles for decades, and even cars under the Autobianchi marque which was a joint venture between Bianchi, Pirelli, and Fiat.

When you consider their history with motorized vehicles in addition to bicycles, maybe Bianchi’s new vision isn’t so radical after all. While Bianchi’s new CEO Pat Hus states that the brand will never abandon road racing to honor names like Fausto Coppi and Marco Pantani, the company is embracing a fundamental shift in philosophy. Focused on e-bikes. Yes, e-bikes.

Using the automotive and motorcycling eye candy of the Marconi Automotive Museum as a backdrop, Bianchi announced that they would be concentrating their efforts on what they call Bianchi lif-e (pronounced ‘lifey’). Currently, the Bianchi product line is about 90% road and 10% e-bike. But in the future, they expect […]

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